Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. Recently, USA Today published their list of the Best CRMs (Customer ...

Customer Relationship Management (CRM) is comprised of complementary layers: • It's a philosophy of caring for and nurturing your customers. • It's the organization and roles that deliver fulfillment ...

Customer relationship management (CRM) applications have moved beyond being tactical tools for managing sales to become the primary means through which many organizations manage customer experience.

The Customer Relationship Management (CRM) market is heating up, with most of the major software vendors touting their own solutions. Most businesses face a similar challenge -- how do you manage the ...